According to data from Mexico's Ministry of Economic Development (SEDECO), San Luis Potosí has positioned itself as a national leader in foreign investment attraction. The state captured $3,649.4 million USD in Foreign Direct Investment during 2024, placing it among the top 10 states nationwide for FDI attraction.

The investment landscape shows impressive momentum. In the period spanning Q4 2024 and Q1 2025, the state added $894.5 million USD in new investments. Governor Ricardo Gallardo Cardona announced that with major investments like Volex's $2 billion commitment, San Luis Potosí has already accumulated $2,642 million USD—exceeding the total recorded in 2024.

Recent announcements highlight the diversity of incoming investment. Five new international companies—KBY México, Lubricantes Fuchs, Unitekno, Kingfa Sci & Tech, and San Luis Dasung—have established operations, creating 2,003 direct jobs with positive multiplier effects in construction, commerce, and services sectors.

The state's industrial infrastructure is supported by 19 industrial parks, primarily located in the capital area, offering strategic locations, efficient logistical services, and standards that meet international investor expectations. According to the Industrial Zone Users Union (UUZI), approximately 520 companies operate across 3,800 hectares, including the Villa de Reyes conurbation, generating around 120,000 direct jobs.

BMW Group deserves special mention as one of the largest employers of international talent. The San Luis Potosí plant, which opened in 2019, features innovative digitalization technologies and robust infrastructure. According to Hermann Bohrer, President and CEO of the SLP plant, the company has received overwhelming interest from candidates, including people from other states and even from the United States.

The global shift toward nearshoring—relocating production closer to end markets—has positioned San Luis Potosí as a prime destination for companies restructuring their supply chains. The state offers a favorable environment thanks to its geographical, cultural, and economic advantages, along with streamlined administrative processes.

The numbers tell a compelling story. Coahuila and San Luis Potosí together represent 8% ($2,474 billion) of total investment announcements in the first half of 2024, emerging as leaders in expected job creation with 15,124 new positions—24% of the 62,940 projected nationwide.

"San Luis Potosí possesses a privileged condition in the country that must be leveraged. Its logistical connection with Nuevo León, Jalisco, and the Bajío region makes it an ideal platform for nearshoring operations."

Notable nearshoring investments include Shanghai Unison's $400 million commitment generating 3,000 jobs, and Chinese investments from Himile ($800 million pesos) and Asiaway Automotive Components ($750 million pesos) creating specialized manufacturing facilities for the automotive sector.

Industrial Space Absorption

• SLP represents 8% of industrial space absorption
• 61% of new companies entering the market
• 39% of existing company expansions
• 2+ million m² absorbed nationwide in 2024
• 5% annual growth in industrial real estate

The influx of foreign investment has created significant demand for qualified professionals, particularly those with international experience and language capabilities. While Mexican labor law generally prioritizes local hiring, multinational companies actively seek foreign talent for specialized roles, leadership positions, and technical expertise.